Korxonalar raqobatbardoshligini oshirishda innovatsion marketing strategiyalaridan foydalanish
DOI:
https://doi.org/10.5281/zenodo.15635079Ключевые слова:
Innovatsiya, raqobat, raqobatbardoshlik, strategiya, marketing, innovatsion marketing, strategik marketing, operatsion marketing.Аннотация
Korxonalar raqobatbardoshligini oshirishda innovatsion marketing strategiyalaridan yetarli darajada
foydalanilmayapti. Ushbu maqolada korxonalar raqobatbardoshligini oshirishda innovatsion marketing strategiyalaridan
foydalanishning nazariy asoslari yoritilgan. Korxonalar yuqori foyda olish va raqobatbardoshligini oshirishda innovatsion
marketing strategiyalarining ahamiyati ilmiy asoslangan
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