Korxonalar raqobatbardoshligini oshirishda innovatsion marketing strategiyalaridan foydalanish
DOI:
https://doi.org/10.5281/zenodo.15635079Keywords:
Innovatsiya, raqobat, raqobatbardoshlik, strategiya, marketing, innovatsion marketing, strategik marketing, operatsion marketing.Abstract
Korxonalar raqobatbardoshligini oshirishda innovatsion marketing strategiyalaridan yetarli darajada
foydalanilmayapti. Ushbu maqolada korxonalar raqobatbardoshligini oshirishda innovatsion marketing strategiyalaridan
foydalanishning nazariy asoslari yoritilgan. Korxonalar yuqori foyda olish va raqobatbardoshligini oshirishda innovatsion
marketing strategiyalarining ahamiyati ilmiy asoslangan
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